Destination Everywhere Manager

Want to be the beating heart of the Pas Normal Studios International Cycling Club? We are currently looking for a dedicated and dynamic Destination Everywhere Manager North America to take our community and activation to the next level in the 2025 season.

As Destination Everywhere Manager with Pas Normal Studios, you will be the living, breathing face of our brand values and purpose. Connecting with our community across North America, hosting rides, supporting events, and creating stories that inspire and leave a lasting impact with the people you meet on your way. This role is not just a job; it's an opportunity to embed yourself in the vast culture of cycling across North America for a full season.

Your main objectives

Step into the centre of our International Cycling Club as the Destination Everywhere Manager, a pivotal role in building our connections with key communities across North America. We're on the lookout for a dynamic individual to infuse the spirit of the Pas Normal Studios International Cycling Club and our ongoing Destination Everywhere project into every ride, event, and interaction.

Besides this, your key responsibilities will be to:

• Coordinate the Destination Everywhere Project 2025: Take the lead in orchestrating the multifaceted tasks that will bring the Destination Everywhere Project for 2025 to fruition. Your organizational prowess will be the driving force behind the success of this ambitious activation plan.
• Execute activations across North America: Transform plans into reality as you spearhead on-the-ground activations, ensuring that your energy of Destination Everywhere reverberates through every city, town, and cycling event in North America.
• Manage Budget and Destination Everywhere Van: Navigate the financial landscape by overseeing the monthly budget and ensure our trusty Destination Everywhere van is equipped and ready for the road, embodying the freedom and adventure our brand stands for.
• Support Content Productions: Play a vital role in bringing the essence of Destination Everywhere to life through compelling content. Your creative input will contribute to showcasing the unique and exhilarating aspects of our cycling community.

Reporting directly to the Marketing Manager NA, you'll become an integral part of our international and diverse Marketing Team. Behind the wheel of the Destination Everywhere van, your HQ will be on the ground in North America's cycling hotspots.

For this role, you should feel comfortable being surrounded by people most of the time. Furthermore, you will be travelling for 6-7 months from spring to fall. You can be based in San Francisco or another city in America. It’s beneficial if you are based in America.

You: A community-minded individual energized by meeting and creating moments with others

We envision the perfect candidate as someone with a Marketing degree or hands-on event industry experience, ideally from the cycling industry. Your ability to make a mark in this field is crucial. As your mobile HQ is our Destination Everywhere van, a valid driver's license, and the skills to comfortably handle a 7.5m vehicle in tight mountain side streets are prerequisites. Proficient bike mechanical skills and confident bike handling, along with verbal and written English are non-negotiable. Any background in community engagement is a significant asset for this role. If you embody these qualifications, we invite you to showcase your dynamic approach and apply for the role of Destination Everywhere Manager North America.

• Engagement expertise: Enjoy and understand how to collaborate with our community, distinguish us from competitors, and execute our North America activation plan seamlessly.
• Organizational prowess: Possess excellent organizational skills to navigate the complexities of event management, ensuring every detail contributes to a memorable experience.
• Interpersonal skills: Utilize your interpersonal skills to influence and engage stakeholders, fostering lasting connections in the cycling community.
• Positive and solution-oriented mindset: Bring a positive and solution-oriented mindset to overcome challenges and contribute to a collaborative and forward-thinking work environment.

Depending on your circumstances, having your own business or being freelance would streamline the hiring process for us, as special hiring rules apply.

What do we offer?

We are driven by our core values of passion, performance, and accountability. Our mission is to challenge ourselves to bring the best possible products to cycling communities all over the world – to be the pioneering brand for dedicated cyclists.

We want work to be fun and inspirational - to spark our curious explorative minds. To be able to challenge the status quo, grow and learn as a team and as individuals. We go beyond - with open ears, eyes, and hearts.

You will join a truly international, progressive and result-oriented team as we continue our ambitious growth journey over the next years.

Compensation for travels. Your journey with us will take you to exciting destinations, and we'll make sure you're compensated for the adventure.

Clothing allowance: Look the part with an allowance to invest in our newest launches to be well represented.

Competitive salary: Recognizing your dedication and contributions with a competitive salary that reflects your value to the team.

An unforgettable experience: Your time with us won't just be a job; it'll be an unforgettable experience filled with challenges, growth, and meaningful connections.

How and when to apply

We invite you to showcase your creativity and tell us why you're the perfect fit to be our Destination Everywhere Manager in North America for 2025.

Here's how you can make your application stand out:

Creative Approach: Send us a video, presentation, or any other creative medium that reflects your passion, vision, and why you are the ideal candidate for this role.

CV: Alongside your creative submission, please include your CV outlining your relevant experience, skills, and achievements.

Submission

Deadline: All materials must be submitted by September 20th, 2024 to jobs@pasnormalstudios.com. This deadline ensures that we have ample time to thoroughly review your application.

Interviews

We aim to get back to you for the first interview September 25th. This initial conversation will provide an opportunity for us to dive deeper into your application and get to know you better.

Start Date

The selected candidate will commence their role as Destination Everywhere Manager North America on February 17th 2025.

Equal opportunity employer

Pas Normal Studios is an equal opportunity employer and all aspects of employment reflect that. We don’t discriminate based on race, colour, religion, disability, gender identity, sexual orientation, marital status, age, or political orientation no matter where we operate.

About Pas Normal Studios

Pas Normal Studios wants to inspire people to explore their own road.

Through innovative designs, brand collaborations and the development and sourcing of products and production methods, we aim to be the pioneering brand for dedicated cyclists.

Based in Copenhagen, Denmark, with a global presence and international culture, we are committed to the continuing development of cycling. With inspiration from international art, culture, and fashion, we are a brand defined by contemporary patterns and colors with Scandinavian roots. We are always in pursuit of quality, craftsmanship and sustainable solutions, our products are created for long-term usage, working as a system across seasons.