Cycling. A beating, burning rhythm moving a global community. Through distinct research, Pas Normal Studios and Oakley merge a refined aesthetic with cycling’s heritage and future. Inspiring through visions of nature and the terrain of life.
Finding your own space; your road in life. A vision shaped through repetitive movement. Pedal stroke by pedal stroke.
Dedicated to refining and optimizing, Pas Normal Studios and Oakley integrate and elaborate on a tale of racing and community. Of passion and performance, on and off the bike. Distinct minimalist silhouettes - enhancements of color and contrast.
